CameraReview
Canon PowerShot SX740 HS
53
SCORE
Canon · Compact · 21 MP · 1/2.3” · 4K video

Canon PowerShot SX740 HS

General 53Optics 55Video Performance 83Features and Benefits 54Storage and Battery 29
KEY FACTS
BrandCanon
ModelPowerShot SX740 HS
Released2018
Announcement date31/07/2018
Camera typeCompact
What We Like
+User-friendly camera
+40x optical zoom
+Excellent 4K video
+Vlogger-friendly screen
Worth Knowing
Limited image quality
Shutter lag
No Electronic Viewfinder (EVF)
No touchscreen

General 53

Brand
Canon
Model
PowerShot SX740 HS
Released
Refers to the year this camera was officially made available for sale.
2018
Announcement date
Refers to the date the manufacturer publicly announced the upcoming release and general specs of this camera.
31/07/2018
Camera type
Compact
Camera size
110 x 64 x 40 mm
Camera weight
299 g

Optics 55

Megapixels
The higher the number of megapixels, the more detail the cameras sensor can capture.
21 MP050
Image resolution
Image resolution is measured in pixels and megapixels, width by height. The higher the number, the higher its resolution.
5184 x 3888
Sensor type
The camera sensor captures light and records the image. Sensors vary in physical size, the number of pixels, and quality.
CMOS
Sensor size
The sensor size contributes to the overall quality as well as the dynamic and tonal range a camera can capture. As a rule of thumb, the more surface there is to read the light, the more information it will capture.
6.17 x 4.55
Sensor format
Refers to the most commonly used sensor sizes.
1/2.3”
Continuous shooting
The number of sequential frames per second the camera can write to the memory card when shooting in burst or continuous mode.
10 fps045
Lens mount
The lens mount will tell you what type of lens range you can fit onto the camera body. Often the same camera company will have different lens ranges for different cameras.
Fixed
Image processor
The image processor in the camera converts the information collected on the sensor for digital storage on the memory card.
Digic 8
Aspect ratio
The aspect ratio refers to the proportional difference between width and height. The most popular aspect ratios are 3:2 and 4:3.
3:2
Min ISO
Refers to the lowest native (or 'base') ISO setting. Lower ISO are less sensitive to light but make a cleaner image.
10030200
Max ISO
Refers to the highest native (or 'base') ISO setting. Higher ISO is necessary for low-light situations or night photography, but higher ISOs often introduce grain or noise.
32003003280000
Min ISO (expanded)
Expanded (or extended) ISO is a digitally enhanced feature available on some cameras. It allows you to push beyond the native ISO range if necessary.
10030200
Max ISO (expanded)
Expanded (or extended) ISO is a digitally enhanced feature available on some cameras. It allows you to push beyond the native ISO range if necessary.
32003003280000
Minimum shutter speed
The minimum shutter speed will tell you the longest exposure your camera can take without using an external accessory.
1544080
Max shutter speed
The maximum shutter speed tells you the length inside 1 second the camera will capture. These can sometimes be extended with accessories such as extra external batteries.
320080032000
Autofocus points
Autofocus points show where the camera is focusing graphically as squares or brackets in Live View or on an electronic viewfinder. These points are also used for light meter readings.
90300
In-body stabilisation
In-body Stabilization means the camera has a certain technology embedded that counteracts camera shake.
Yes
Viewfinder type
The viewfinder type is either electronic or optical. Electronic viewfinders will have a small screen in the viewfinder. Optical viewfinders will use prisms and mirrors to look through the lens.
None
Viewfinder dots
N/A
Read our notes on optics

The Canon PowerShot SX740 HS scores 530 in our evaluation. Announced on July 31, 2018, and released the same year, this compact camera was launched at a price of $399. With dimensions of 110 x 64 x 40mm and weighing 299g (0.66lbs), the SX740 HS offers a lightweight and portable design. However, considering the camera’s specifications and the competitive market today, the score indicates that there are better options available for consumers.

Canon PowerShot SX740 HS Overview and Optics

The Canon PowerShot SX740 HS receives an optics score of 55/100. With 21 megapixels and a shooting speed of 10 frames per second, this camera is equipped to capture high-quality images. The camera features a CMOS sensor, a Digic 8 processor, and a DXOMARK score of 58 for the sensor. These specifications contribute to the camera’s performance in various shooting conditions.

The sensor size of 1/2.3″ is smaller compared to other cameras in its class, which may affect the image quality in low light conditions. Since the camera uses a fixed lens mount, users cannot change the lens to suit different photography needs. However, the camera does offer image stabilization and a 3:2 aspect ratio, providing stability and versatility in composing shots.

While the Canon PowerShot SX740 HS may not be the top choice for professional photographers, its specifications are suitable for casual users seeking a compact and easy-to-use camera. The optics score reflects the camera’s capabilities in delivering satisfactory image quality for everyday photography.

Canon PowerShot SX740 HS Video Performance 83

Video
Indicates if this camera is capable of recording video.
Yes
Max video resolution
The best resolution this camera can capture video in. Modern cameras can capture up to 8K video.
4K
Max video format
Video resolution measured by the greatest number of pixels possible in each frame, width by height. A higher resolution means more detail or clarity in your video.
3840 x 2160
Max video frame rate
How many frames per second your video will capture. Most cameras have options for multiple frame rates, depending on the resolution you shoot in. For a general video, 24p or 30p is the standard, but more serious filmmakers may need a higher frame rate for creative effect.
60 fps
Timelapse built in
A built in time-lapse mode will allow continuous shooting throughout a prolonged period of time to be compressed into a sped up video.
Yes
Video file format
Different cameras can record in various video file formats. The File format you record in can impact how you edit and use the files.
MPEG-4, MOV
Read our notes on canon powershot sx740 hs video performance

The Canon PowerShot SX740 HS receives an impressive video score of 83/100. This camera boasts a maximum video resolution of 4K, with dimensions of 3840 x 2160, allowing for crisp and clear footage. The camera’s high video frame rate of 60fps ensures smooth motion capture, making it ideal for capturing fast-paced action.

A notable feature of the SX740 HS is its built-in time-lapse functionality, providing users with the ability to create stunning time-lapse videos with ease. This feature, combined with the camera’s high-quality video specifications, positions the Canon PowerShot SX740 HS as a strong contender in today’s market.

The SX740 HS’s video capabilities prove it to be a reliable choice for those looking to capture high-quality footage. With its combination of 4K resolution, 60fps frame rate, and built-in time-lapse functionality, this camera stands out among its competitors.

Canon PowerShot SX740 HS Features and Benefits 54

Builtin flash
A built-in flash will often be positioned right above the lens. This will automatically pop up when you activate it.
Yes
External flash
External flashes are often connected through a hot shoe at the top of a camera, or a cable at the side of the camera.
No
GPS
GPS features in a camera will include location metadata to each of your photographs.
No
Weather sealing
Weather sealing capabilities will give you more confidence when shooting in unfavourable conditions.
No
Screen type
TFT LCD
Touch screen
Touchscreen allows you to change camera settings and access menus with a swipe of your finger, instead of using buttons.
No
Screen size
3"
Screen dots
Screen dots indicate the resolution of the LCD screen by including each sub pixel.
9220001150001500000
Flip screen
A flip screen (or articulating screen) is a second screen which can flip out from the side or top of the camera. This rotating screen allows you more freedom to take photos at different angles.
Yes
Live view
Live View feature allows you to see a continuous live video of what is being seen through your lens.
Yes
Wi-Fi
Built-in Wi-Fi allows you to connect your camera and share images wirelessly.
Yes
Bluetooth
Bluetooth capabilities allow you wireless control of your camera with other external devices.
Yes
Read our notes on canon powershot sx740 hs features and benefits

The Canon PowerShot SX740 HS features a score of 54 out of 100 in terms of specifications. This compact camera boasts a 3-inch screen with a resolution of 922,000 dots, ensuring clear image previews. However, the screen lacks touchscreen capabilities, which might be a drawback for some users.

The SX740 HS compensates for the missing touchscreen with a flip screen, making it ideal for capturing selfies and vlogging. While it does not come with GPS, it does offer WIFI and Bluetooth connectivity for easy sharing and transferring of photos and videos.

In the current market, the Canon PowerShot SX740 HS offers a decent set of features for a compact camera. Its connectivity options are up-to-date, but the lack of touchscreen may make it less appealing to some users. Despite its moderate feature score, the SX740 HS remains a solid choice for those seeking a compact camera with a flip screen and wireless capabilities.

Canon PowerShot SX740 HS Storage and Battery 29

Memory card
SD / SDHC / SDXC (UHS-I compatible)
Dual memory card slots
No
Battery type
NB-13L
Battery life
Approximately how long this cameras battery will last measured by how many photographs you will be able to take.
265 shots1505000
USB charging
No
Read our notes on canon powershot sx740 hs storage and battery

The Canon PowerShot SX740 HS receives a storage and battery score of 29. This camera has one memory card slot, accepting SD, SDHC, and SDXC cards, with UHS-I compatibility. In today’s market, this is a standard offering; however, some competitors provide dual memory card slots for added storage flexibility. The camera does have USB charging capabilities, which can be a big plus for users who need to recharge on-the-go.

Regarding battery life, the SX740 HS can capture 265 shots using its NB-13L battery. This performance is relatively low compared to other cameras in its class.